League Against Cruel
Sports
January 2016
The search is on to find Britain’s best hi-tech ideas to help protect the
world’s poached, hunted and persecuted animals.
The newly launched
Internet of Things Animal Challenge is seeking imaginative and
innovative Internet of Things inventions that use the latest in digital
connectivity to tackle cruelty, abuse and exploitation of animals.

Launched by a partnership of animal welfare and conservation organisations
and technology firms including the League Against Cruel Sports, IFAW and
ConnectTVT, the competition will offer crowd-funding support to those who
can show their ideas will clearly make a difference.
Contestants are being challenged to come up with innovative ideas to solve
one of 4 hypothetical scenarios:
Animal welfare and conservation organisations such as the League Against Cruel Sports and IFAW have a history of using technology to uncover illegal activity and mistreatment of animals. Monitors and observers pioneered the use of high powered cameras and telescopic lenses along with digital cameras, drone technologies and tracking solutions, to capture the barbaric realities of poaching, hunting with dogs and other animal persecution.
But major barriers remain. Some of the issues that need to be resolved include:
The winners will work with the consortium’s board of animal and
technology experts to identify the positive and potential negative impacts
and the likelihood of technical success. The consortium will work on a crowd
funding project to create as many of the devices as possible to pilot in the
wild for a range of different applications
The competition runs from 27th January to 21st April, and during that time
there will be opportunities to attend brainstorming sessions and check-in
events at Grow @ GreenPark in Reading.
For more details about entering the competition, see
INTERNET OF THINGS ANIMALS CHALLENGE or contact Louize Clarke at
[email protected].
Thank you for everything you do for animals!
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