PETA People for the
Ethical Treatment of Animals
December 2018
Chanel announces it is kicking fur and exotic skins—including crocodile, lizard, and snake skin—to the curb.description
Photo by Jim Robertson, Animals in the Wild
The champagne corks are popping at PETA, thanks to Chanel’s announcement that it’s kicking fur and exotic skins—including crocodile, lizard, and snake skin—to the curb. For decades, PETA has called on the brand to opt for cruelty-free fashion that no animal had to suffer and die for.
Chanel is the first luxury fashion brand to join other labels such as Ann
Inc., Arcadia Group (which owns Topshop), ASOS, bebe, H&M, L Brands (which
owns Victoria’s Secret), Nike, Nine West, Overstock.com, PUMA, and numerous
others that have already banned exotic skins.
The brand also joins Armani, Coach, Donatella Versace, Michael Kors, Gucci,
Burberry, John Galliano, and countless others in committing to not using fur
in its designs.
ALL of these companies have banned fur:
- Michael Kors
- Versace
- J. Crew
- Lacoste
- Giorgio Armani
- Calvin Klein
- The North Face
- Burberry
- Diane von Furstenberg
- Gucci
- Gap
- REI
- Furla
- bebe
- H&M
- ZARA
- John Galliano
- Coach
There’s nothing trendy about using stolen skins from tormented animals for clothing or accessories. Recent advancements in textiles have made faux fur and vegan leather nearly indistinguishable from animal pelts and skins, far more sustainable, and infinitely customizable, meaning there’s simply no reason to breed and kill animals for fashion.
It’s clear that the time is now for all companies, like Louis Vuitton, to follow Chanel’s lead and move to innovative materials that spare countless animals a miserable life and a violent, painful death.