Meet Your 'Happy Meat'
A Meat and Dairy Industries Article from

All of God's creatures have rights, a fact that most people don't seem to recognize. This includes both human and non-human animals, but not all of them can speak for themselves. As we continue to disregard the value of the lives of the billions of animals we eat, we also are destroying our air, land and water.


People for the Ethical Treatment of Animals (PETA)
September 2015

Avoid all animal-derived foods, even so-called “humane,” “organic,” and “free-range” meat, eggs, and milk. As long as profit is involved, animal welfare always takes a back seat.

PETA’s observer saw countless pigs who had been given antibiotics loaded into trucks bound for a slaughterhouse that supplies Whole Foods, which boasts, “Our Meat: No Antibiotics, Ever.”

Sweet Stem Farm’s website includes photos of cute piglets and depicts bucolic scenes with fluffy sheep in green fields. The owners reference their “unwavering commitment to the humane treatment of our animals” and refer to their products as “happy meat.”

The pigs observed by our eyewitness were never given the opportunity to touch the farm’s lush green grass. They spent almost all their time crammed into crowded sheds on concrete floors. Some of the pigs were allotted about 5 square feet of floor space each. The only time the pigs were ever outside was when they were trucked from one shed to another, put on a scale to be weighed, or sent to slaughter. Some pigs were kept in semi-darkness deep inside a barn.

Whole Foods claims that these pigs live in an “enriched environment,” which typically amounted to some straw strewn over the concrete flooring. Sometimes, 200 pigs were provided with a few chains or rubber hoses to play with, which Whole Foods–supported standards specifically list as “not … acceptable enrichments” because they are not “valuable/satisfying to the pigs,” as “extensive research” demonstrates. Whole Foods–supported standards call for “thermal comfort” for all pigs at all times, yet during hot weather, hundreds of pigs had access to just one water sprinkler.

Whole Foods humane fraud
This pig's intestines protruded from his anus. This photograph was taken a day after workers found blood dripping from the exposed mass.

Sick and Severely Injured Pigs Left for Weeks—With No Veterinarian in Sight to Care for Them

As shown above, even where there are standards to help the animals, they’re commonly ignored, despite Whole Foods’ claim that “[b]efore we do any purchasing, we know exactly how the animal was raised, what it ate and where it came from.” The standards require that sick or injured pigs be promptly euthanized if necessary, but PETA’s eyewitness saw obviously sick and injured pigs’ condition worsen for days or even weeks. If a veterinarian did provide these animals with care, the observer never saw it, despite more than two months of working full-time at the farm.

One pig ran an intermittent fever for up to a month before finally being shot in the head and killed. Another pig whose apparent neurological ailments caused her to go lame was left for eight days until she, too, was shot. The observer documented seven pigs with grotesque rectal prolapses—as large as an orange and dripping with blood. The pigs were left with these often-painful conditions for up to 24 days.

The veterinarian who doled out medication—from his office—apparently never even saw those animals. But PETA’s observer saw countless pigs who had been given antibiotics loaded into trucks bound for a slaughterhouse that supplies Whole Foods, which boasts, “Our Meat: No Antibiotics, Ever.”

Whole Foods humane fraud
Whole Foods claims that its supplier farms are spacious and provide "thermal comfort." The pen showed here contains dozens of pigs and just one sprinkler hanging from a rafter."

PETA’s eyewitness also documented the following:

  • Workers hit pigs who were being loaded for slaughter, including with a hard plastic board.
  • More than 20 pigs were tightly packed into a metal trailer on a hot day more than 24 hours before they were hauled to slaughter for Whole Foods—just because the manager didn’t want to wait another day to pull straw out of a pen. They had no choice but to stand or sit on top of each other for much of that time.
  • Two dead pigs were diagnosed with having had highly contagious salmonellosis.
  • A manager grabbed and lifted screaming pigs weighing over 70 pounds by their ears to vaccinate them.
  • Agitated, frustrated pigs fought and bit each other’s tails, sometimes causing bloody wounds.

Return to The Meat and Diary Industries

Animal Slaughter Kill Counter:

Number of animals killed in the world by the fishing, meat, dairy and egg industries, since you opened this webpage.

0 marine animals
0 chickens
0 ducks
0 pigs
0 rabbits
0 turkeys
0 geese
0 sheep
0 goats
0 cows / calves
0 rodents
0 pigeons/other birds
0 buffaloes
0 dogs
0 cats
0 horses
0 donkeys and mules
0 camels / camelids