Physicians Committee (PCRM)
September 2016
Sausage Party, an R-rated animated comedy, opened last Friday in
3,103 theaters across the United States and made $33.6 million. Some of
those moviegoers should have seen an ad warning of sausage’s link to
colorectal cancer. But movie theaters with concessions stands selling hot
dogs banned our ad.
The video—which uses humor geared toward the Sausage Party audience—pokes
fun to make a point: Nobody should be exposed to cancer-causing sausage and
hot dogs.
We attempted to air the ad in movie theaters in Pennsylvania in the
Northeast, Mississippi in the South, South Dakota in the Midwest, and Alaska
in the West, the states in each region of the country where colorectal
cancer death rates for men are greatest, according to the Centers for
Disease Control and Prevention.
A recent World Health Organization report found that processed meats such as
hot dogs, pepperoni, bacon, sausage, and deli meats are “carcinogenic to
humans.” Each 50-gram portion of processed meat—approximately the size of a
typical hot dog—eaten daily increases the risk of colorectal cancer by 21
percent.
Our message to Sausage Party viewers: Processed meats are no party.
Number of animals killed in the world by the fishing, meat, dairy and egg industries, since you opened this webpage.
0 marine animals
0 chickens
0 ducks
0 pigs
0 rabbits
0 turkeys
0 geese
0 sheep
0 goats
0 cows / calves
0 rodents
0 pigeons/other birds
0 buffaloes
0 dogs
0 cats
0 horses
0 donkeys and mules
0 camels / camelids