The commercial kangaroo hunt represents the largest slaughter of land-based wildlife on the planet. An estimated 40% of kangaroos are shot in the neck or body instead of the head, which often wounds the victims instead of instantly killing them. Those who escape the hunters die slowly from their gunshot wounds.
GO HERE TO SEND YOUR EMAIL HERE.
An executive at Adidas made the mistake of asking us stop targeting the Chairman of the Board in our "Kangaroos Are Not Shoes" campaign. Now that we know he wants to be left alone, we’re doubling down. With that in mind, we’ve just launched a DROVE campaign that sends automated letters to him and several other relevant executives. Please take a few seconds to click the “Send this Email” link below.
For the past year, animal advocacy groups in Australia, Europe and the U.S. have been calling on Adidas to stop using kangaroo skin in its soccer cleats. As the Chairman of the Board of Adidas, Thomas Rabe is responsible for the company's refusal to switch from "k-leather" to cruelty-free materials, which is what Nike, Puma and New Balance have done.
The commercial kangaroo hunt represents the largest slaughter of land-based wildlife on the planet. An estimated 40% of kangaroos are shot in the neck or body instead of the head, which often wounds the victims instead of instantly killing them. Those who escape the hunters die slowly from their gunshot wounds.
Some of the kangaroos who are shot are lactacting mothers with babies (joeys). Government code dictates that hunters either decapitate or bludgeon them to death because the orphaned joeys can't survive on their own. Those who escape die from exposure, predation or hunger. Each year, an estimated 300,000 joeys fall victim to the nightly kangaroo hunt.
In addition to serving as the Chair of Adidas's Board of Directors, Thomas Rabe is the CEO of Bertelsmann, a global media and education conglomerate that owns Penguin Random House, BMG, RTL and other multi-national corporations.