We Protested Nellie’s Eggs Ads: WAMU 88.5 Listened!
From All-Creatures.org Animal Rights/Vegan Activist Strategies Articles Archive

FROM UPC United Poultry Concerns
July 2019

UPC thanks everyone who took action on behalf of the hens who are being falsely portrayed by Pete and Gerry’s Organics, the owner of Nellie’s Free Range Eggs, as enjoying “humane practices” and being “loved.”

See original alert: WAMU – Stop Advertising Nellie’s “Free‑Range” Eggs!

Dear UPC Supporter:

WAMU 88.5 has responded favorably to our request to remove ads for Nellie’s Eggs!

We are thrilled to share this great news with you from WAMU 88.5, Washington, DC’s NPR station:

“Thank you for this feedback regarding Nellie’s Free Range Eggs. Your voice is critically important to WAMU and we take feedback seriously as an institution. WAMU evaluates all corporate sponsor messaging closely before it airs to ensure it meets our messaging guidelines. However, we greatly value listener feedback and at times may reverse our decisions on the content we elect to air on behalf of our sponsors. We have reassessed the Nellie’s Free Range Eggs messages and have elected to suspend the campaign at this time.”
– Allison Kennedy, Senior Manager, Audience Engagement, July 3, 2019

We thank everyone who took action on behalf of the hens who are being falsely portrayed by Pete and Gerry’s Organics, the owner of Nellie’s Free Range Eggs, as enjoying “humane practices” and being “loved.” “Lies, Lies, Lies,” as Eliza Doolittle sang in My Fair Lady.

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